Monty Metzger

Monty Metzger is an Entrepreneur, Blogger and Trend-Scout. He is initiator and head of the MOCOM2020 project. He studied Business Administration in Germany and Switzerland and specialiced early on electronic Marketing. Since Monty founded his first company in 1998 he realised inspiring projects like BMW’s Web TV in 2001 or BMW’s first Mobile Marketing activities in 2002. He attended the “Innovation Academy” at the Harvard Business School and is blogging at monty.de He found the german office of the global Trend Research and Trend Consultancy “CScout” and expanded the company in China. Since 2008 he is focusing on the growth of “Ahead of Time“, an innovation agency focusing on Emerging Media, such as Social Media and Mobile Media.
Mobile Payment technology is there, but the ecosystem is missing.

Mobile Payment technology is there, but the ecosystem is missing.

Robert Pereira de Azambuja, Industrial Engineer & Key Account Manager at Giesecke & Devrient, talks about the latest technology developments for Near Field Communication (NFC)
Mobile Wallet:
Giesecke & Devrient has developed NFC-enabled SIM cards to realize secure mobile payment. “Imagine going out for the night and only taking your mobile phone with you” said Robert Pereira [...]

Presentation at MWC'09: What is MOCOM 2020?

Presentation at MWC’09: What is MOCOM 2020?

At our evening Event, the Mobile Media TweetUp, at the Mobile World Congress 2009 I presented the MOCOM 2020 project and explained how you can join the conversation.
MOCOM 2020: The Future of Mobile
View more presentations from Monty Metzger. (tags: mwc future)

We have defined “MOCOM 2020″ as a non-profit think tank for the future of [...]

Review of the Mobile Media TweetUp 2009

Review of the Mobile Media TweetUp 2009

At this years Mobile World Congress in Barcelona we invited to an evening event, the Mobile Media TweetUp, invited innovative experts to speak and presented the MOCOM 2020 project.
The Mobile Media TweetUp was realized by MOCOM 2020, SIMYO and Smaato.
There have been over 200 people from more than 16 countries attending the Mobile Media TweetUp.
Rolf [...]

Will Near Field Communication (NFC) change the way we pay?

Will Near Field Communication (NFC) change the way we pay?

The leaders in mobile gathered this week at the Mobile World Congress (MWC) in Barcelona, Spain. The technology available on mobile phones has rapidly evolved over the past years and many fascinating new devices, services and software has been shown at the international congress.
Looking on Trends and Innovations on the long-term, Near Field Communication (NFC) [...]

Will the netbook play an essential part for mobile media in the future?

Will the netbook play an essential part for mobile media in the future?

In this decade the mega-trend “Cloud Computing” will lead to a new era of the internet. Consumers will save their information, documents and content (fotos, videos, etc.) online, share it with others or publish it on the web. There are already many examples today to understand this major change of usability and consumer behaviour.
Besides mobile [...]

Mobile, most important for digital business?

Mobile, most important for digital business?

Travis Katz, Managing Director International at MySpace, answers the question if mobile is most important for a digital company like MySpace.
The answer is “Yes”. Mobile is one of the fastest growing and most important parts of their business. They have over 5 million unqiue visitors per day on the MySpace mobile platform, which is roughly [...]

Ideation Workshop #1

Ideation Workshop #1

At the end of 2008 we met in Duesseldorf, Germany, for the first workshop for the MOCOM 2020 project to define key-goals, evaluate our strategy and discuss key questions.
Attendees have been Rolf Hansen, Christian Magel, Thomas Neugebauer, Ira Reckenthäler, Fabian Viertel from Simyo, Anke Kisters from Trimedia, Mark Pohlmann from Mavens Dialog and me, [...]

A Conversation with Charlie Schick, Nokia

During a Conversation with Charlie Schick, Chief-Editor NOKIA Conversation, he explains what will be different when we reach 4 billion mobile subscribers and that we might reach this milestone in 2010 already.
Furthermore I asked him: “Google is dominating the web right now, who will be dominating the mobile web in the future?” He thinks that [...]

Advisory Board: Marco Koeder

Marco Koeder is the Executive Director of CyberMedia K.K., one of Japans leading mobile and web communication agencies.
Part of his daily business is to develop and manage digital strategies for global brands in the Japanese market and beyond. Especially in the interactive and mobile field he spearheaded the global digital strategies of brands like [...]

Key Research-Clusters for MOCOM2020

Key Research-Clusters for MOCOM2020

MOCOM2020 is the leading open think tank for mobile media. Our goal is to discuss key trends for the next years and to create a vision of the year 2020.
We want to examine how advances in technologies were changing the way connected consumers engaged mobile and the impact of those behaviors on the economy. [...]

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